Guar Gum
In the beauty industry, "Texture" is usually fake. To make a serum feel silky and "slip" across your skin, most brands load it with Silicones (Dimethicone).
Silicones feel nice, but they form a plastic-like seal over your skin that can trap bacteria.
At Joyful Naturals, we wanted that luxurious, silky glide without the plastic. So, we turned to the grocery aisle.
We use Guar Gum. Here is why this humble bean is the secret to our serum’s texture.
The Science: From Bean to Gel
Guar Gum comes from the Guar Bean (Cyamopsis tetragonoloba), a legume similar to a green bean.
When ground into a powder and mixed with water (or Aloe), it acts as a natural Thickener and Emulsifier.
The Benefit: It gives our Glow Getter Serum that rich, substantial feel. It prevents the product from being runny like water, allowing you to control the dosage perfectly.
The Silicone Alternative (Slip without the Clog)
The biggest benefit of Guar Gum is "Slip." It reduces the friction when you massage the product into your face. This prevents you from pulling or dragging your delicate skin (which causes wrinkles).
Unlike Silicones, which sit on top of the skin, Guar Gum is a water-soluble fiber. It allows your skin to breathe while delivering the active ingredients (like Hyaluronic Acid) exactly where they need to go.
A Prebiotic Bonus
Here is a fun fact: Guar Gum is a Prebiotic Fiber. While we use it mainly for texture, studies suggest that prebiotic fibers can help support a healthy skin microbiome. By using a plant-based thickener instead of a synthetic one, we ensure that every part of the formula supports your skin's natural ecosystem.
Texture You Can Trust
You shouldn't have to choose between a product that feels good and a product that is good.
Experience the silky, silicone-free difference with the Joyful Glow System. We are so confident that you will love the feel of our natural textures that we offer our 60-Day Love Your Glow Guarantee. If it doesn't feel luxurious, we will refund you in full.